Product Added to Cart

Definition

A product_added_to_cart event is recorded when a visitor adds a product, or multiple products, to their shopping cart on your website.

Usage

This event is commonly used on ecommerce websites to track product additions to the shopping cart. When a visitor clicks on the "Add to Cart" button or takes a similar action to add a product to their cart, the product_added_to_cart event is triggered.

Common Schema

The event is accompanied by a detail object containing information about the added product. The detail object must contain the following properties:

detail.currencyrequired

The currency in which the product's prices are expressed (Example: EUR).

detail.valuerequired

The total value of the event, usually representing the sum resulting from the current price of each product multiplied by its quantity. (Use a dot as the decimal separator.)

detail.productsrequired

An array containing details of the added product(s). Each product detail is an object with a standard structure.

Expand product object common schema

product

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